AMPLITUDE+ SEMINARS
5 SEMINARS TO SCALE-UP YOUR STARTUP
Get insight into the knows and the hows on pricing, product management, strategic alliances, team dynamics, leadership and more.
Learn from top speakers in the field and enjoy enriching discussion with fellow startups on the challenges you face.
“The seminars help you to understand the main challenges you are facing”
Our Seminars Series will empower you to identify scaling up challenges and implement solutions that work.
#1 PRICING
MARCH 7
CONTENT
- introduce pricing complexity and explain what is at stake when talking about pricing.
- explain different pricing strategies and how to approach them.
- explain the benefits of building a suitable pricing strategy.
- explain the relevance of using a tailored pricing tool.
TARGET AUDIENCE
- Pricing/Product/Marketing managers who want to learn more about pricing complexity and how to build the most suitable and profitable pricing strategy
- Sales officers/Sales representatives who are willing to reduce pain during negotiation phase, gain time during quotation, have a dynamic, user-friendly tool
SPEAKER
Laurent-David Hostyn is the founder of Pricing Pact, a Belgian fintech company offering consultancy and SaaS pricing solutions. Based on two years of R&D and over 200 projects, Pricing Pact has fine-tuned both a methodology and a tool allowing to measure and assess perceived value and price sensitivity of customers with unprecedented accuracy. Laurent-David Hostyn has over 10 years of experience in pricing.
#2 PRODUCT MANAGEMENT
MARCH 14
CONTENT
The discipline of Product Management is front and centre in product-led organisations. Under circumstances of high growth, Product Management is about building a unique product through striking a well-thought balance between product strategy and customer feedback. During this seminar you’ll learn how to scale customer interactions, build a product roadmap aligned with company vision and strategy, the importance of being data driven, and identify the roles and responsibilities of the Product Manager.
TARGET AUDIENCE
This course is targeted towards product managers, product owners, engineering leaders, product marketing leaders, founders, and C-level executives, who want to learn more about scaling the product management discipline in a growth context.
SPEAKER
Tom Dejonghe leads the Product Operations team in support of all Product teams at Collibra. Prior to joining Collibra, Tom was an independent consultant active in data, specialised in Compliance and Regulatory reporting. As a Director of Product, he was part of a successful fintech startup that in 2012 was acquired by Wolters Kluwer. Tom is also a Collibra product evangelist and launched the “drink your own champagne” initiative at Collibra. He holds a Master of Applied Economics and Business Informatics.
#3 FINANCE & DUE DILIGENCE READINESS
MARCH 23
CONTENT
In this seminar you’ll learn how to assess the financial health of your company through the lens of an investor and address important stages in fund raising. You’ll acquire insights in the challenges of drawing up & presenting a business plan and learn about sources of funding such as equity & mezzanine financing and how they influence your company’s financial structure. Finally, the seminar will introduce you to the subject of valuation and due diligence.
TARGET AUDIENCE
All stakeholders involved with a company interested in evaluating financial performance and fund-raising options.
SPEAKER
Before creating his own company Eric Metsers held several management positions within Fortis Group. Eric was mainly active in the areas of Debt Finance, Risk Management and Corporate Finance. In 2006 he created Finpartner, a consulting company active in corporate finance. Eric holds a master in Applied Economics (Antwerp university) and a Master in Business Administration (Leuven university).
#4 STRATEGIC ALLIANCES
MARCH 31
CONTENT
In this seminar you will take a closer look at different forms of strategic alliances and how they can contribute to your business. You’ll learn about strategies for recruitment and selection of partners, how to handle negotiations and how to maximize long-term impact through definition of win-win objectives. As alliances are in essence an extension of our own market outreach, you’ll also gain insights in the benefits and challenges of different methods for activation and readiness, and the tools needed to scale-out in large/diverse/multi-national organisations.
TARGET AUDIENCE
This session is intended for leaders & decision makers with a commercial focus in scale-up organisations.
SPEAKER
After 20 years in sales & marketing leadership roles in multinational companies such as Tech Data and Microsoft, Tom Costers founded Kinitro, offering commercial consultancy to large and small organisations, as well as coaching for executives and their teams. Tom combines an entrepreneurial approach with a can-do attitude and a passion for diversity and gets energy from helping others grow and become successful.
#5 TEAM DYNAMICS & LEADERSHIP
APRIL 12
CONTENT
From founder’s start-up to scale up and beyond, that’s the dream. So how do you structure your organization around your vision? What does it take to rally the people around you, and keep them at their best throughout your growth?
In this session, you’ll hear and talk about leadership, team structures, team culture, psychological safety and more. You will investigate how your leadership style and your team’s input define your organization’s development plan. Not by following a traditional corporate playbook, but by bringing new thinking to your real-life situation.
TARGET AUDIENCE
- Founders / New (team) managers
- Recent experience with managing a team or a company (<20 people)
- Looking for pointers on how to structure the organization (roles, agreements, norms, …) so others can take over responsibilities
SPEAKER
As a Strategy Consultant & Advisor, Anne-Leen Deconinck (Kazqada) has worked across Europe in industries ranging from banking to appliances to telecom and more. She has been managing a team as a Partner at a boutique consulting firm, before focusing more on organization development and coaching. Anne-Leen is an EMCC Accredited Team Coach Practitioner. In her work, she joins forces with leaders and (internal) changemakers who want to bring crucial, strategic, and purposeful change from within their organization.
